Jinan Lingong Mining& Rock Technology Co., Ltd.

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LGMRT Successfully Held the 2022 Business Symposium

2022-01-11

From January 9th to 10th, the LGMRT 2022 Business Symposium with the theme of "Opportunity, Change, and Joint Efforts" was held in Jinan. According to the requirements of epidemic prevention and control, the meeting adopted a combination of on-site participation and online live broadcast. Tony Tong Shen, GM of Sandvik Mining and Rock Technology China and Chairman of LGMRT attended the conference and delivered a speech. Li Liangang, GM of LGMRT, made an annual work report. Deputy General Manager Allen Liang, Chief Financial Officer Angela Zheng, General Manager Assistant Guo Pengfei, GM of Sales Company Li Jian, representatives of employees of LGMRT, representatives of dealers from all over the country participated in this symposium. The meeting was chaired by Xing Zhiqiang, deputy general manager of the sales company.

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Chairman Tony Tong Shen delivered a speech, and analyzed the market opportunities and challenges faced by LGMRT from the background of the joint venture company, the development trend of the mid-end market, and the characteristics of LGMRT sales channels. Efficient cooperation between dealers, sharing the core values of "customer first, keen innovation, fair competition, and determination to win", through the establishment of closer contact with customers through dealers, to create greater value for customers.


The general manager made an annual work report to comprehensively review the business development. It is necessary to accurately judge the current exchange market, adjust and update the modern cooperation force of series products in a timely manner, and cultivate the sustainable development of intensive cultivation.

Li Jian, GM of the sales company, made a marketing report and deployed the work priorities and specific marketing strategies in 2022. He pointed out that in 2022, it is necessary to focus on the marketing strategy of "agent-based, service localization", strengthen marketing capacity building in new market development, after-sales service, new product promotion, and market promotion, and make efforts to increase the market through exhibitions and associations. Publicity; after-sales service 48-hour repair rate reaches 95%, customer satisfaction reaches more than 80%, Spare Parts reserve emergency delivery rate reaches 100%, and strives to achieve the annual task goals.

GM Assistant Guo Pengfei made a quality planning report, proposing that quality work will adhere to customer value as the focus, promote the rapid resolution of user concerns, attach importance to the role of professionals, and improve the quality of product manufacturing through the improvement of the ability of skilled personnel.

Allen Liang, deputy general manager of the company, made a product planning report. In the past year, LGMRT has continuously expanded the width and depth of its product line through the release of new surface and underground products. At present, the company has surface drilling rigs, underground drilling rigs, underground loaders and Underground Trucks of more than 50 models in four categories and have achieved full coverage of the aperture of the open-air product line, the underground product line can cover 80% of the needs of customers. In 2022, we will continue to take advantage of the leading technology, supporting by the domestic leading pulse R&D system, lean production organization model and group procurement of key components to ensure the competitive advantage of (TCO).


The conference rewarded the dealers who achieved excellent performance in 2021 and invited outstanding dealer representatives to share their cooperation experience.


Representatives of dealers visited LGMRT Jinan Industrial Park, witnessed the launch of new products such as surface DTH drilling rigs SDC130, SDC160 and underground mining truck UT150.

LGMRT aims to become "the preferred supplier of mining and rock equipments in the mid-end market", relying on the development of Lingong Group for nearly 50 years, combined with Sandvik's first-class mining equipment, and work with distributors to continue to provide users with the most valuable products and services.




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